About us

Meet Catherine & Etienne

Catherine & Etienne — wedding portraitCatherine & Etienne at a festival

Partners in life and at work. With 20+ years in fashion (Catherine) and a background in retail strategy & customer experience (Etienne), we built By Us For You to help make sustainable fashion the norm.

Mission

Empower a new generation of individuals and retailers to become the actors of a more circular and responsible fashion.

Vision

What if second-hand and eco-responsible fashion became the norm for everyone?